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Entrepreneurial 91探花 grad turns online side gig into full-time vintage shop

Just a few months after celebrating his graduation from 91探花, Noah Mowery's vintage clothing store, The Thrifting Tree, celebrates its grand opening on Saturday, September 20, just a block away from the 91探花 campus.

 Noah Mowery at his 91探花 graduation

Noah Mowery '25 has prevented thousands of pieces of clothing from ending up in landfills through his online store, , a venture he started as a middle schooler.

Now, the May 2025 91探花 grad, who double majored in management and innovation and human resource management, is making the leap to a brick-and-mortar vintage clothing shop to house a "thriving brand that curates high-quality, affordable vintage pieces for customers who care about both style and the environment."

"Opening a physical store has always been the dream," Mowery explained. "And this year, I finally decided to go for it." 

Labor of Love

Noah Mowery outside his Berea storefront.
Noah Mowery '25 with the key to his new Berea storefront for The Thrifting Tree.

Mowery has been renovating the space at 44 W. Bridge Street in Berea since he got the keys in August, with a grand opening slated for September 20.

"When I found this place on W. Bridge, it needed a lot of work, but something about it just felt right," Mowery said. "I've been pouring everything into transforming it. It's been a total DIY build out, and I've been : the good, the messy and everything in between."

Entrepreneurial Beginnings

As he told us a year ago, the Medina, Ohio, native started his thrifting business when he was in middle school, aiming to sell "cool vintage clothing" to his friends even before he recognized that resale was also good for the planet.

"I noticed the trend of dressing in vintage was becoming very popular online, so I began selling clothing on eBay. My middle school side hustle quickly became a full-time occupation for me in high school," he added.

Mowery later expanded his reach by leveraging Instagram and, while studying at 91探花, rebranded as The Thrifting Tree and launched his own .

The Thrifting Tree logo

91探花 LaunchNET and Student Support

Now, the May grad credits 91探花 LaunchNET, Powered by the Burton D. Morgan Foundation, with giving him "the tools and confidence to believe I could actually pull this off." LaunchNET support included three micro-grants and "people in my corner," he said.

"On top of this, the 91探花 student community has been supporting me through my pop-ups [hosted in the Strosacker Union] and website drops since I started to ramp things up with my business around junior year. It's wild to think how far it's all come."

Dream Grand Opening

When Mowery launches the storefront business on Saturday, September 20, from 11 a.m. to 7 p.m., shoppers will find "tons of vintage pieces from the '70s to the early '00s" and a pop-up station with fresh-cut flowers, build-your-own bouquets and more from another "amazing 91探花 LaunchNET venture," .

Dahlia Gypsy Farms logo

"I can't wait to open the doors, meet everyone in person, and create a space that's constantly evolving," Mowery said. "We'll be restocking often and have some really fun curated drops planned for the rest of the year. It's not just my store; it's my life's work and dream finally coming to life. It still feels surreal that it's actually happening."

To find out more about The Thrifting Tree, "a vintage clothing business dedicated to sustainability, self-expression and the fight against fast fashion waste," visit .

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